Reference Library
Resources
A working library of references, tools, and reading across measurement, privacy, behavior, and digital systems.
This page is designed to stay simple to edit in Markdown. Each ## section becomes a resource category, and standard Markdown lists are enough for links and notes.
My Writing
- The iCAR Behavior Analysis Framework
- Writing archive
- Server-Side GTM Is No Longer Optional
- The Real Cost of Broken GA4 Tracking
- Consent Mode v2: What Changed and What Actually Matters
Measurement and Tracking
- Add core references here
- Add implementation guides here
- Add vendor documentation here
Privacy and Consent
- Add OAIC / regulator guidance here
- Add CMP and consent mode references here
- Add privacy engineering references here
Behavioral Science and CRO
- Add books, papers, and frameworks here
- Add experimentation references here
- Add usability and friction-reduction references here
SEO, Search, and Discovery
- Add search documentation here
- Add structured data references here
- Add AI-search / LLM discovery references here
Tools
- Add browser extensions here
- Add debugging tools here
- Add analytics and QA utilities here